Author: Streamline

Keyword stuffing is a technique that most people in SEO consider long dead. And in the obvious forms — repeating the same phrase fifteen times in a paragraph, white-text-on-white-background keyword blocks — it genuinely is. Google’s spam filters catch it, penalize it, and have for years.But there’s a more subtle form of keyword fixation that persists throughout the industry: treating optimization as primarily a keyword placement exercise. Choose terms, hit frequencies, distribute across headers and body text, monitor rankings for those terms. This isn’t stuffing in the egregious sense, but it reflects the same underlying mental model — that search…